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Pump Products is offering a new incentive to customers from the plumbing, HVAC and electrical contracting trades. Those holding memberships in the Plumbing-Heating-Cooling Contractors Association (PHCC) and the Electrical Apparatus Service Association (EASA), are eligible to receive additional discounts off of Pump Products' guaranteed lowest prices on pump, electric motor and repair parts purchases. "With our focus on pumping equipment, we occupy a niche market that is sustained by trade-affiliated contractors," says General Manger Ed Drejman. "In striving to be the contracting industry's one-stop-shop for pumps and electric motors by leading manufacturers like Bell & Gossett, Armstrong, Taco, Grundfos, Zoeller, WEG and others, offering a broad inventory is just the first step. To stand apart from the rest, we have to sell products at the kinds of discounts that cancel out the need to shop elsewhere." As a member of both EASA and PHCC, Pump Products is part of a nationwide network of plumbing, HVAC and electrical contractors who have a demonstrated interest in best practices and emerging technologies -- a ready market for the energy efficient and industrial grade pump and motor products by innovative manufacturers like Wilo, Liberty and PHCC Pro Series that Pump Products sells. Effectively working with these kinds of products often requires a level of technical expertise that the average homeowner lacks and is likely to pass on in favor of simpler, less efficient models. Experienced contractors, on the other hand, will recognize the benefits to be gained from installing high efficiency products and be more likely to use them if given the necessary information and enough incentive. "Many of our product experts have come out of the plumbing, HVAC and electrical trades with firsthand experience of the applications PHCC and EASA members deal with on a daily basis," says Ed Drejman. "At Pump Products they are manufacturer-trained to size and apply both general and industry-specific products ranging from Schneider Electric Square D VFD drives to Zoeller explosion-proof pumps. As a result, there aren't many vendors better suited to dealing with contractors than we are." In addition to fewer product returns and breakdowns resulting from expert sizing and product selection, Pump Products is offering EASA and PHCC members a monetary incentive to shop online. "It's a competitive market and by offering PHCC and EASA members discounts on top of our already guaranteed low prices, we are offering contractors merchandise at savings that they can pass along to their customers. When you throw free shipping into the mix, we thave a real contribution to make. Whether it's a residential sewage pump from Sta-Rite or a fully engineered Hydromatic system, it doesn't matter. The message we're sending to contractors is, we can help." Pump Products carries an extensive selection of pumps and repair parts by leading manufacturers including Armstrong, Bell & Gossett, Taco, Berkeley, Hydromatic and Little Giant to residential, commercial and industrial customers. For more information, visit Pump Products at  http://www.pumpproducts.com or call 1-800-429-0800